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MINI Expo 2019

MINI Expo 2019

MINI Thailand brings full MINI range to MINI Expo 2019

including debut of new offers for MINI Cooper S Countryman with amazing new starting price and seamless connectivity through MINI Connected

MINI Thailand – led by Khun Preecha Ninatkiattikul (middle), General Manager, Khun Yaowapanee Phetpheng (left), Product Manager, and Khun Krisda Utamote (right), Director Corporate Communications, BMW Group Thailand – is bringing the complete MINI range and special offers to the MINI Expo 2019 to be held on 30 August – 2 September 2019 at CentralWorld. Leading the lineup this year are the MINI Cooper S Countryman in 3 revamped profiles and the launch of MINI Connected technology for a fully integrated connection.  

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Bangkok. MINI Thailand is set to excite Thai fans once again with its uniquely British spirit at the MINI Expo 2019. For this second annual event, MINI is preparing to introduce the MINI Cooper S Countryman in 3 revamped profiles: the MINI Cooper S Countryman Entry, which comes with an attractive new price; the MINI Cooper S Countryman, and the MINI Cooper S Countryman Hightrim. Joining the MINI Expo 2019 as another star attraction is the launch of MINI Connected technology. In addition, fans will be greeted with the complete MINI range –  from the MINI Hatch 3-Door, MINI Hatch 5-Door, MINI Convertible, and MINI Clubman to the powerful MINI John Cooper Works family – along with many special offers available exclusively at the MINI Expo 2019 from 30 August to 2 September 2019 at CentralWorld.

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Khun Preecha Ninatkiattikul, General Manager, MINI Thailand, said, “This year has been an exceptional one for MINI with our deliveries seeing 25% year-on-year growth in the first half of 2019. This success is a testament to the trust that Thai customers have placed in us and an incredible driving force for us to continue moving forward. Furthermore, this year is a milestone moment for MINI as we proudly celebrate our 60th anniversary, and we will be delighting MINI fans with surprising activities throughout the year. This includes the MINI Expo 2019, where visitors can experience the full array of unique MINI models – ranging from the striking icon of stylish joy on the road like the MINI 3-Door Hatch to the MINI John Cooper Works, a name that translates to excitement for speed aficionados with unparalleled go-kart thrills.”

“Moreover, we are unleashing the cutting-edge connectivity technology, MINI Connected, which offers a seamless connection between a wide range of intelligent services and the vehicle. This brings the ultimate in safety and superior driving pleasure to MINI owners. MINI Connected will act as the ideal personal assistant so MINI drivers can enjoy the convenience at hand along with access to services such as appointments with MINI authorized dealer, Real-Time Traffic Information (RTTI), remote control for the air-conditioning system and other functions through Remote Services. MINI drivers can access a whole host of services remotely via MINI Connected application on smartphone. These innovative features will become more accessible and enhance the overall experience of motorized joy for all Thai customers,” Khun Preecha concluded.

MINI Cooper S Countryman Entry
Price: THB 1,989,000 (VAT incl. with MSI Standard Package) 
MINI Cooper S Countryman
Price: THB 2,299,000 (VAT incl. with MSI Standard Package)  

MINI Cooper S Countryman Entry, the latest profile in the MINI Countryman range, is powered by a 4-cylinder, 2-liter petrol engine with MINI TwinPower Turbo technology providing enhanced performance and responsiveness. Working in tandem with the automatic 8-speed Steptronic transmission, the engine produces up to 141 kW/192 hp at 5,000 – 6,000 and hits a maximum torque of 280 Nm at 1,350 - 4,600 rpm, sending the vehicle to a top speed of 224 km/h and achieving acceleration from 0 to 100 km/h within 7.4 seconds. The combined fuel consumption is 15.9 km/liter and the combined CO2 emission is 142 g/km.

The design of the MINI Cooper S Countryman Entry is packed with sportiness and agility unique to the Countryman family inside and out. The interior comes equipped with a sport leather steering wheel with multifunction controls and Servotronic steering, plus leather cross punch seats in Carbon Black that goes hand in hand with Hazy Grey interior surface. On the outside, the uniqueness is further emphasized with the 18-inch Pair Spoke alloy wheels in silver with runflat tyres. Distinctive bonnet stripes, roof and mirror caps in Black heighten the vehicle’s presence along with LED daytime driving lights and LED fog lights both up front and in the back. Both the MINI Cooper S Countryman Entry and MINI Cooper S Countryman are also equipped with MINI Excitement Package with MINI logo projection. 

Greater convenience and safety are provided through driver’s assistance systems such as Cruise Control with Braking Function, Dynamic Traction Control (DTC), Park Distance Control (PDC), Dynamic Stability Control (DSC), and – exclusively for the MINI Cooper S Countryman – the Parking Assistant system.

Another major highlight of the newly upgraded MINI Cooper S Countryman Entry and the MINI Cooper S Countryman is the MINI Connected technology in Connected Media Package. The driver will be offered unprecedented seamless connection and convenience with access to various controls and information through a smartphone via Remote Services or connect to the internet through ConnectedDrive Services. It is also a whole lot easier to arrange an appointment with MINI authorized dealer using Teleservices or contact the service center in case of emergency with Intelligent Emergency Call. The MINI Cooper S Countryman is also equipped with MINI Navigation system and a 6.5-inch touchscreen display.

MINI Cooper S Countryman Hightrim
Price: THB 2,499,000 (VAT incl. with MSI Standard Package)   


MINI Cooper S Countryman Hightrim maintains the characteristics of a truly versatile and premium compact vehicle. Driven by the same 4-cylinder, 2-liter petrol engine, the Hightrim variant generates up to 141 kW/192 hp and reaches a maximum torque of 280 Nm at 1,350 - 4,600 rpm. Stylish driving fun is guaranteed with the inclusion of an automatic 8-speed Steptronic transmission with gearshift paddles.

The exterior design boasts a sporty style with 19-inch Edged Spoke alloy wheels in silver with runflat tyres. The body is decked in Chrome Line, black or white bonnet stripes, roof and mirror caps. The front lights feature LED daytime driving lights, while LED Fog lights are available in both the front and the rear. Standard equipment also includes a rear view camera and MINI Excitement Package with MINI Logo projection.

The MINI Yours Piano Black Illuminated style on the inside is further emphasized with colorful lighting that bring the car to life at night with an energetic, refined ambience and a Chrome Line that matches the exterior design. A three-spoke MINI Yours sport leather steering wheel with multifunction controls and rear-view mirror with automatic anti-dazzle function add a touch of premium driving experience for the driver.

The MINI Cooper S Countryman Hightrim arrives well-stocked with safety features – from driving assistance systems such as Cruise Control with Braking Function, Dynamic Traction Control (DTC), Park Distance Control (PDC), and Dynamic Stability Control (DSC) to the convenient Parking Assistant system.

MINI Connected functionality in MINI Cooper S Countryman Hightrim comes with the Navigation Plus package, allowing a fully-integrated connection between the vehicle, the driver and the outside world. In addition to the standard services equipped in the Connected Media package, the Navigation Plus offers a more all-rounded connection – including Real-Time Traffic Information (RTTI), Apple CarPlay Preparation and MINI FindMate, the last of which can locate the position of important personal belongings such as car key or wallet and notify the owner if the distance between the tag and the smartphone exceeds 40 meters. The MINI Cooper S Countryman Hightrim also comes with MINI Navigation and an 8.8-inch touchscreen display.

MINI Connected: Fully Integrated Connection Inside and Out.

MINI has unleashed its MINI Connected technology to offer a more integrated connection and personalized suite of services, bringing together the vehicle, the driver and the outside world via multiple touchpoints for the utmost safety and convenience in every moment behind the wheel.

MINI vehicles manufactured from March 2018 onwards will come fitted with a built-in SIM card to enable the baseline features of MINI Connected in different packages, such as the MINI Connected Navigation Plus package with an 8.8-inch display in the MINI Cooper S Countryman Hightrim and the MINI Connected Media package with a 6.5-inch touchscreen display in the MINI Cooper S Entry and MINI Cooper S Countryman. Key baseline features for every package now include access to entertainment services such as Spotify and driving information as well as weather forecast and online search through the display. 

Services in Connected Media package include:

  • A 6.5-inch touchscreen display
  • Remote Services: Access vehicle information such as range or status of windows and doors from your phone, or even control the air conditioning and lights from afar. 
  • Teleservices: Automated vehicle servicing appointment handling through sharing of vehicle data with your preferred MINI service partner, which also allows driver to initiate the MINI Teleservice Call to relay service and maintenance related data to MINI dealers for pre-service arrangements.
  • Intelligent Emergency Call: Allows the vehicle’s occupants to get in touch with our emergency assistance contact center on the phone either at the touch of a button or automatically in the event of an accident
  • ConnectedDrive Services: Stay updated with the latest news and weather by creating a customized RSS news feed and a detailed daily weather preview. The ConnectedDrive Services also features Online Search function that enables a location search that can be transferred directly to the navigation system.

The services in Connected Navigation package include the above baseline features with an addition of the following features:

  • MINI Navigation System with a 6.5-inch touchscreen display
  • Real-Time Traffic Information (RTTI): Display the traffic information with real-time updates to avoid traffic jam or any delays though the car’s navigation system and MINI Connected application.
  • Automatic map data update through cellular data connection
  • Apple CarPlay Preparation: Access your favorite iPhone features and apps on the move in your MINI – from music and phone calls to Siri and select third-party apps

The services in Connected Navigation Plus package include the above baseline features with an addition of the following features:

  • MINI Touch Controller and MINI Navigation System with an 8.8-inch touchscreen display
  • MINI FindMate (Navigation Plus package): A useful Bluetooth tracking tag that can be attached to personal items. By connecting with the MINI Connected app, you can locate the position of important belongings such as car key or wallet and get a notification if the distance between the tag and the smartphone exceeds 40 meters.

MINI Connected technology can be activated by downloading the MINI Connected via App Store. The customer will receive up to 3 years of complimentary services with access to all features. Upon the expiration date, customers can choose to subscribe to each service or app individually in a tailor-made experience that offers the best value and freedom of choice.

For more information, please go to www.mini.co.th/en_TH/home/range/mini-connected.html.

Details of MINI Connected Package in each model


Special offers at the MINI Expo 2019:
MINI 60 Years 60 Days 60 Tanks Campaign

To celebrate the 60th anniversary of MINI’s unique British style, customers who purchase a MINI vehicle between 1 August to 30 September 2019 with delivery dates within September 2019 will be able to fuel their driving joy with 60 free tanks of gas*.

*Terms and conditions may apply
*Please check with MINI Thailand authorized dealers for eligible models

 

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